Moreand more filmmakers are turning to social media tools and strategies like blogs, RSS, and others to spread the word about their films, increase distribution, and attract audiences who are very  much engaged with the subject matter of their films.   They are finding that these tools can create great opportunities to generate new connections - not only for their films, but also their careers.   And, if you are trying to reach a younger audience, this yet another compelling reason to embrace social media.

 

Five Steps to Filmmaking 2.0

This workshop is a practical, hands-on session for filmmakers to begin using social media tools to market their work.  The workshop will share simple and easy ways to get started.   If you're excited about the potential that social media tools like blogs can offer, but not sure where to begin, this workshop is for you.  

The workshop will introduce participants to five different tools,  demonstrate how to set them up, and what to do first.   The workshop will be very interactive and answer participant's questions.    The five tools are:

• Technorati.com - find people and listen and connect - blog search engine;
• Tagging/del.icio.us;
• Blogs/blogger activity in pairs;
• RSS blogline.com;
• Photosharing flickr.

What you need to bring:

• Bring laptop (if you have); be comfortable with using the Internet
• If have a Yahoo account, bring user ID and password (or you can set one up)
• If you wish, bring a digital camera or have JPEG photos on your computer to start a flickr account.
• Know how to access your email remotely.

The workshop curriculum is based on similar workshops led by Beth Kanter and you can find many resources on her wiki = bethkanter.wikispaces.com    She recently taught a workshop in Cambodia to new bloggers called "Five Steps To Web 2.0."   Here's the curriculum:
http://cloggersummit.wikispaces.com/Web+2.0+Ideas+and+Tools

For more information and to register:
Link
http://www.filmmakerscollab.org/programs/beth-kanter.htm

About the Workshop Leader

Beth Kanter is well known blogger who writes on the topic of how NGOs are using emerging technologies (social media and mobile tools) for social change.    She is the author of the highly rated blog, Beth's Blog (http://beth.typepad.com) and Contributing Editor for NGOS and Social Change for BlogHer and writes a weekly column for Netsquared, a project of TechSoup that focuses on nonprofits and web2.0.   She served as an editor for the KM4DEV peer journal, for a special issue on Web2.0 adoption for development organizations.   She is a leading screencaster and mediamaker about the using new media for social change.   She has written numerous articles on the use of social media tools by nonprofits for many online and print publications and she is a frequent conference speaker and workshop leader on this topic, most recently leading sessions at the national PBS Conference, Cambodian Bloggers Summit, and Nonprofit Technology Conference.